As holiday-based businesses go, your window of opportunity for Valentine’s Day is pretty limited – beginning about the first of February and peaking on the 14th, with some residual business during the following week. So it pays to plan ahead.
Depending on your talents, there are a lot of cool ways to leverage Valentine’s Day to bring in extra income. Here are some suggestions…
Do you have a website or an existing business?
- Cash in on the holiday by finding Valentine-themed affiliate products (candy, jewelry, etc.) and promoting them on your page.
- Turn Valentine’s Day (or any holiday) into an opportunity to make an offer or create a holiday-themed promotion.
Do you have a way with words?
- Design clever sayings and graphics to adorn Valentine’s Day T-shirts, ball caps, or hoodies. With online services like Café Press, design is easy, and ordering, payment, and shipping are all handled for you.
- Ghostwrite love letters.
- Put together a book of romantic poetry, quotations, or musings about love, then publish it as an ebook . You could also have it printed and sell it locally.
- Write an ebook of tips for making Valentine’s Day more special.
- Or if you’re a Valentine contrarian, you could write break-up letters or a book about why Valentine’s Day is stupid!
Are you a performer?
- If you’re a singer, you can serenade your client’s loved one from beneath their bedroom window (better hope it’s a balmy night) or at the location of their choice.
- If you’re a musician, offer to play classical guitar, harp, or violin to set the mood.
- If you’re more of a street performer, set up outside a romantic restaurant and try busking on Valentine weekend. You can make a fortune in tips!
Are you good in the kitchen?
- Create and sell your own high-end baked goods.
- Offer your services as a personal chef to prepare a romantic dinner for clients in their home.
Are you a good organizer?
- Plan a Valentine’s Day party for a niche market – students, seniors, or perhaps for anti-Valentine curmudgeons.
- Offer Valentine’s Day child care.
Are you crafty?
- Make and sell one-of-a-kind handmade cards.
- Create romantic gift baskets. They can be thoughtful, delicious, useful, or even erotic!
- Buy inexpensive flowers and create your own bouquets, single roses tied with ribbons, etc.
- Are you good at gift wrapping? Most of us aren’t and might pay for someone else to do it.
Or if you’re really mercenary…
You can make a boatload of cash by selling emergency gifts for procrastinators. Desperate people will spend good money to avoid being That Guy who forgot the candy and flowers.